Our journey began in July 2013 and we are aiming to craft the best shirts Hong Kong has to offer. Our store provides a fun, interactive and authentic shopping experience for all of our customers. Thanks to the support of a family business that has been serving in the garment industry for over 40 years, as well as due to working closely with local designers, we acquired the fundamental blocks to create versatile shirts that suit modernised needs.

Amongst the various fits and styles provided, we specialised in casual and slim fit shirts in particular –retro vintage and smart modern designs. Apart from our own in-house design team which constantly adds new styles, we also partnered with other local brands to serve a vast diversity of uptrend slim fit shirt selections. When it comes to picking the right shirt, size and composition - we thoroughly understand what our clients need and can help them find the right fit. As such, we introduced a unique and customised sizing system that guides you to your perfect fit, hassle-free.

We strive to continuously offer the best fits and trends so stay tuned through our newsletter or social media networking. In addition, we endeavour to provide an interactive platform for the community to share their intuitive ideas, sketches, designs and we could make them become reality! Follow us to learn more details about this amazing feature!